John Niland and Self-Worth


Throughout 18 years of business coaching, I’ve often observed how a person’s relationship with themselves drives their behaviour towards clients, colleagues and peers. For example, when someone goes for an interview (or a first meeting), what is their intention?  Are they trying to impress, or are they trying to explore? Are they interested in making a good impression, or in how they might bring value to the role? Like the proverbial iceberg, self-worth is the 80% below the waterline, driving a multitude of behaviours above the waterline.

Then, in the years 2015-16, I got a personal lesson in self-worth. One after the other, I was hit by a series of personal losses (end of a relationship, project-failure, Brexit and its consequences, the death of my mother) and suddenly I was that person self-preoccupied with the “Who-the-hell-am-I” question. Though I might have intellectually understood the difference between conditional self-esteem and intrinsic self-worth, I found I was certainly not living it.

The Self-Worth Safari grew out of my own struggles and the subsequent discovery that I was not alone. It has turned into the adventure of a lifetime: the realisation that no matter what is happening around me, I can always be a friend to myself. Having piloted this with c. 120 people, we see the power of self-worth to transform careers, sales, confidence as well as a host of personal applications: from self-care to sense of purpose.


The Self-Worth Academy:

The Self-Worth Academy is a global network of people who are interested in promoting self-worth as a foundation for life and work. The purpose of the Self-Worth Academy is to encourage a fresh understanding of self-worth in professional and personal life; in education and in leadership. In doing so, we actively connect self-worth professionals with each other to share their gifts and insights.

We also want to create a “learning space” for further exploration of self-worth: sharing research and approaches, healthy debate and also a place where new people can come to experience a taste of what self-worth is all about. Self-Worth Safari facilitators range from professionals in leadership development, to education, to professionals working in project management and of course in business-development.

There are so many fields in which self-worth is relevant. At the time of writing, the number of applications for self-worth work is growing by the week. These range from recently appointed managers, professionals in project-management, women in leadership positions, sales professionals, career-coaching, mindfulness work, presentation skills, the long-term unemployed, leadership-development, solepreneurs and young people everywhere. 


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